Actions Speak Louder than Money Pt. 2

In keeping up with exploring how the United Nations Global Compact directly affects corporate social responsibility in familiar organizations around the world, we will begin with the first section of the Ten Principles: human rights.

Principle 1: Businesses should support and respect the protection of internationally proclaimed human rights; and
Principle 2: make sure that they are not complicit in human rights abuses.

The two principles under this section highlight support and enforcement of internationally proclaimed human rights while avoiding involvement in violations. Fundamental to corporate social responsibility, it is important for human rights to be included in these principles for the fair treatment of all working persons. When employees are treated with equality, focus is drawn to productivity and creativity. Infosys, an information technologies company in India, enacted and enforce a gender non-discrimination policy, where male and females are given equal consideration for positions throughout the company. Under the internationally proclaimed Declaration of Human Rights, emphasis is placed on providing assistance to those in jeopardy of maintaining their well-being. Unilever, a UK based company for consumer goods, provides HIV/AIDS education and prevention plans to its employees in Africa where the disease has a profound impact on the community. By adhering to Principles 1 and 2, businesses fulfill their corporate social responsibility not only through the promotion of human rights and empathizing with humanity but also by maintaining ethical responsibility and positive community involvement- all necessary for a successful existence.

Next up in Part 3, labor standards and environmental responsibility. Until then, I leave you with this and a happy holiday wish:
“If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or social responsibility initiatives that are in alignment with its authentic brand story.”
Simon Mainwaring

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